Branding Projects
Turning ideas into identities with meaningful names, clean visuals, and strategic storytelling.
Feminalie — Women’s Supplement Brand
Industry: Nutrition / Women’s Health
Service Provided: Naming + Full Brand Identity
A client from the nutrition sector reached out initially only for a product name for their women’s supplement line meant for Amazon. After understanding their vision, I recommended building a full brand identity to help them stand out in a crowded marketplace.
How I Created the Name
I explored concepts around femininity, vitality, wellness, and empowerment.The final name Feminalie blends “Feminine + Vitality”, capturing strength, balance, and care.
What I Delivered
Brand name: Feminalie
Logo design (clean, gentle, feminine structure)
Typography system (soft curves, elegant weight)
Color palette (earthy greens + warm neutrals)
Brand story focusing on wellness, confidence & support
Complete identity kit ready for Amazon and social media
Brand Story
Feminalie represents a woman’s journey toward balance and self-care.
A brand created to support her health with clarity, trust, and modern wellness principles.
PROJECT 1 — FEMINALIE
Tierra Firme Tlaxcala — Real Estate Agency (Mexico)
Industry: Real Estate
Service Provided: Naming + Brand Identity + Story
The client needed a short, memorable, Spanish name for a real estate service company in Tlaxcala, Mexico. Their goal was to project security, trust, transparency, and professionalism, while staying connected to land and local identity..
How I Created the Name
“Tierra Firme” means “solid ground / firm land” — a perfect match for a company selling property and offering legal + engineering support. Adding “Tlaxcala” roots the brand in its local identity.
What I Delivered
Name: Tierra Firme Tlaxcala
Logo inspired by structure, stability, and land
Color palette (earth tones + professional blues)
Typography system (clean and formal)
Brand story highlighting trust, security, and clarity
Identity reflecting professionalism and personal attention
Brand Story
Tierra Firme is built on the promise of safe investments and transparent guidance.
A brand that stands for stability — helping people find solid ground in the heart of Tlaxcala..
PROJECT 2 — TIERRA FIRME TLAXCALA
Sooth & Smooth — Beauty Cream Brand
Industry: Skincare
Service Provided: Naming
The client needed a name for a calming beauty cream focused on skin relief and softness.
How I Created the Name
I combined two emotional triggers:
Sooth — calming, healing, gentle.
Smooth — soft, refined, glowing skin.
Together, Sooth & Smooth delivers a sensory experience and instantly communicates product benefits.
What I Delivered
Final brand name
Brand story
Visual direction (soft colors, soothing tones)
PROJECT 3 — SOOTH & SMOOTH
TigerSlash — Pain Relief Rub
Industry: Pain Relief / Wellness
Service Provided: Naming
The client needed a strong, memorable name for a relief rub that conveys power, energy, and instant effectiveness.
How I Created the Name
“TigerSlash” captures two ideas:
Tiger → strength, speed, bold impact
Slash → fast action, instant relief
This name signals a powerful pain-relief product with a bold personality.
What I Delivered
Brand name
Tagline concepts
Story foundation
= A brand identity with confident, energetic character
PROJECT 4 — TIGERSLASH RELIEF RUB
DocDoor — Multi-Specialty Medical Centre
Industry: Healthcare
Service Provided: Naming + Branding Direction
The client was opening a medical center that offers:
Pediatrics
ENT
OBG
Plastic surgery
Diagnostic services (X-ray, Mammogram, blood tests)
Daycare surgeries
They needed a short, trustworthy, modern name that communicates accessibility.
How I Created the Name
I combined two simple, strong words:
Doc + Door
The concept: “A door that opens directly to doctors.”
Easy to remember, easy to type, and perfect for a medical brand.
What I Delivered
Brand name: DocDoor
Story & identity guidelines
Visual direction (clean medical tones & professional blue palette)r
PROJECT 2 — DOCDOOR
Need a Powerful Branding
I create unique, memorable, and brand-ready business names backed by strong research, domain checks, and storytelling—perfect for new brands and startups.